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Salvo
Gateway to the world of ARCHITECTURAL SALVAGE & ANTIQUES, doors, fireplaces, furniture, gardens, glass, ironwork, kitchens, lighting, radiators, stone, windows and woodwork. RECLAIMED BUILDING MATERIALS, beams, bricks, flagstones, flooring, roof slates and tiles, timber. Some new, replica and reproduction. DEALERS & ADS. http://www.salvo.co.uk salvo.co.uk Salvo US salvo.us http://www.salvoweb.com salvoweb.com
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Advertising on SalvoWEB
SalvoWEB has classified ads, dealer directories, buttons and banners. The domains are www.salvo.co.uk in the UK, www.salvo.us in the USA, and www.salvoweb.com in Europe, Australia and the rest of the World. Read more about SalvoWEB
Classified Ads
Classified Ads
Featured Ads
Salvo Directory
Salvo Directory Entries
Banners and Buttons
Home Page Banners and Buttons
Inside Pages Banners and Buttons
Auctioneers, Fair Organisers, and Event Packages
SalvoWEB, SalvoNEWS & eSalvo - Advertising packages

Advertising on SalvoNEWS and eSalvo
SalvoNEWS has display ads, advertorial and an online event calendar at www.salvonews.com. Read more about SalvoNEWS
eSalvo is a weekly email newsletter which contains news stories, events, theft alerts, a selection of classified ads, display ads and readers comments. It carries display advertising. Read more about eSalvo
eSalvo Ads
eSalvo Ads

Further information
About SalvoWEB, SalvoNEWS and eSalvo
Visitor Statistics
UK and International Law
Value Added Tax
Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300


Advertising on SalvoWEB

Classified Ads

classified ad  SalvoWEB free ad for antique garden edging tiles

Free Ads on SalvoWEB
For Sale ads for antique, reclaimed and salvaged unique single items or batches of items are free.
Recraft + Upcycled ads for old items or materials which have been used to make new items are free.
Wanted ads for unique single items or batches of items are free. Shopping lists of a mixture of wanted items are free for private users or professional specifiers. Shopping lists for dealers or general wanted ads must be Featured Ads.
Paid Ads on SalvoWEB cost 2p per day
For Sale ads for new, replica and reproduction items cost 2p per day
Demolition, dismantling or deconstruction alerts for items which are in-situ cost 2p per day
Theft alerts cost 2p per day. A minimum of £5 must be added to your user account. Funds can be added online using a PayPal account, or by credit or debit card online via PayPal, or by phone to Salvo Llp at 01225 422300.
How to create a SalvoWEB Ad
1. Register here www.salvoweb.com/user.php or login
2. On the control panel click 'Create an ad', then choose one of the ad options available.
3. Step 1: Input the text details of the item. Please read the rules and advice notes. After 'Continue' has been clicked your ad will be in the 'Pending' section.
4. Step 2: Upload a main photo and up to three additional photos. These must be jpegs of less than 2MB. To place a photo 'Choose file' and find the jpeg on your computer, then click 'Upload'. Each image can be given a short caption. Google indexes the captions and images. You can request Google not to index your image.
5. Step 3: Review your ad, edit any mistakes, send a test SalvoEMAIL to your own email address, then send a SalvoEMAIL and 'Make the item live!' on SalvoWEB. This will move your ad from 'Pending' into 'Live'. Paying ads will be filed in the 'Live' section even if there is no money in your account which means that the ad cannot actually be seen live on the internet.
Rules for Classified Ads
Rules which apply to free ads are on the user registration pages and on ad creation and editing pages - look for the red square 'Rules' link on 'Step 1' of 'Create an ad' for the full rules list. Important rules are that free ads must not duplicate one of your earlier ads, businesses cannot use free ads for general business promotions, all ads must be in plain English, with upper and lower case text and without multiple funny characters. There is currently no limit to the number of live ads which user may have. Ads must be removed by the user as soon as the item is no longer available.
Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



Featured Ads

featured ads

Featured Ads on SalvoWEB cost £30 per week
Featured Ads are pinned to the SalvoWEB home page, at the top of the ads pages. Featured Ads are used to bring old ads back to the the top of the ads pages again. When a Featured Ad lapses it will be removed from the SalvoWEB home page and will start to move back down the ads list again. Featured Ads cost £30 per week inc VAT and can be booked for up to four weeks.

How to turn an ad into a Featured Ad
1. Log in to your control panel. Make sure you have at least £30 in your user account. Funds can be added online using a PayPal account, or by credit or debit card online via PayPal, or by phone to Salvo Llp at 01225 422300.
2. Find the existing ad, or create a new ad.
3. On 'Step 1' halfway down the page tick the tick box to create the Featured Ad, and choose a radio button for the number of weeks.
4. Go to 'Step 3' and confirm the payment to make the Featured Ad live.
Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



Salvo Directory Entries

salvo directory entry

What is a Salvo Directory Entry?
The Salvo Directory is the most comprehensive list of the world's dealers in architectural salvage and reclaimed building material. Any business which buys or sells architectural antiques, garden antiques, decorative interior antiques, reclamation materials, demolition salvage, or which recrafts or upcycles old items into new ones, is eligible for a Salvo Directory entry. Craftspeople and restorers may also have entries. In addition, the Salvo Directory lists heritage organisations, places to visit, reclamation-friendly professionals, architects, landscapers and designers, demolition dismantling and deconstruction contractors, crime prevention and police forces. Businesses may be commercial profit-making or social enterprise not-for-profits.

A Salvo Directory entry can contain:
Business name or name of sole trader.
Telephone number - landline or mobile or both.
Fax number
Address - which may be kept private if it is a private house.
A brief and simple business description. Superlatives may not be used, such as 'we are the best' 'biggest' 'fantastic' and so on.
Web page, Facebook page, Twitter page, eBay shop, YouTube account, Flickr or Pinterest, and blog or news pages.
A main photo of your premises, showroom, shop or yard, or your crafts activity, and up to three additional photos.
SalvoNEWS stories may also linked below relevant Salvo Directory entries
An example of a directory entry for a Salvo Code dealer with the Salvo Code crane logo is shown above. Although we encourage dealing businesses to sign up to the Salvo Code it is not mandatory in order to have a Salvo directory entry although every registered user must agree to a simple statement which promises that they own goods which they are selling, or have a right to act for the seller.

A Salvo Directory entry costs a one-off fee of £42 inc VAT
Salvo Code dealers have free Salvo Directory entries. All other dealers and craftspeople must pay a fee of £42 inc VAT when they register as a new user which includes the cost of a Salvo Directory entry. This is a one-off charge; it is not an annual or periodic fee. If a business closes down and re-opens under another name a new fee must be paid again.

Links to the main Salvo Directories of Architectural Salvage and Reclaimed Building Material
Australia
Belgium
Canada
France
Germany
Holland
Republic of Ireland
Italy
Spain
United Kingdom
United States of America
In addition to those listed above there is a sprinkling of dealers listed in another 39 countries worldwide in the Salvo World Directory.
Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



Auctions, Fairs, Exhibitions and Events

Advertise to many thousands of readers on SalvoWEB, SalvoNEWS and eSalvo.
The SalvoWEB online marketplace and directory receives between 120,000 unique visitors per month, eSalvo is sent to 5,500 weekly subscribers, and SalvoNEWS is read by 6,000 unique visitors a month. The auction package is designed to reach more than 60,000 unique viewers in the two weeks run up to your event.

Basic Events Package - £440 plus VAT
The basic advertising package consists of home page banners, eSalvo display ads, listings on the Salvo online events calendar, buttons on 'For Sale' and 'Directory' pages of SalvoWEB, and editorial in SalvoNEWS.

  • Two week's run of large banner ads on the home pages of salvoweb.com and salvo.co.uk - a typical auction banner is shown below

    banner

  • Two weeks of large display banner ads on eSalvo - a typical eSalvo display banner ad is shown below

    banner

  • Listing on SalvoNEWS online calendar

  • Buttons on all inside 'For Sale' and 'Directory' pages on SalvoWEB

  • Editorial in SalvoNEWS and eSalvo newsletter with up to four photos
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 17jun14tk

    Double-size Events Package - £865 plus VAT
    The double-size events package consists of everything in the basic package above - home page banners, eSalvo display ads, listings on the Salvo online calendar, buttons on 'For Sale' and 'Directory' pages of SalvoWEB, editorial in SalvoNEWS - plus large banner ads on around 1,000 'For Sale' and 'Directory' pages on the UK SalvoWEB site which should give an additional 110,000 views.
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 17jun14tk

    Events Packages - Sizes and Specifications
    Home page banner - width 800px height 120px, png jpg or gif, not animated, artwork by customer or Salvo.
    eSalvo display ad - width 137px height 320px, , png jpg or gif, not animated, artwork by customer or Salvo.
    Single or double size buttons on 'For Sale' and 'Directory' pages - width 80px (single) or 171px (double), height 31px high, input by Salvo.
    Listings on SalvoNEWS calendar - time, date, location information supplied by customer, input by Salvo.
    Editorial in SalvoNEWS and eSalvo - copy supplied by customer, input by Salvo.
    All banners and buttons links to the relevant auction page.
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 17jun14tk



    Home Page Banners

    Home Page banners - £120 plus VAT weekly
    Home page banners appear on the salvoweb.com and salvo.co.uk home pages. Banners link to an external site or to another page on SalvoWEB. The homepages receive 19,000 - 38,000 unique visitors per month. Typical clickthru rates for home page banners are 200 - 400 per week. A typical home page banner can be seen below.

    banner

    Home Page banner size and specification
    Home page banner - width 800px height 120px, png jpg or gif, not animated, artwork by customer or Salvo.

    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



    Home Page Buttons

    About home page buttons and the Salvo Code
    Home page buttons can be seen on the SalvoWEB UK home page at www.salvo.co.uk and the SalvoWEB world home page at www.salvoweb.com. Each home page button appears on both the UK and international home pages. Between 10 per cent - 20 per cent of all visitors to SalvoWEB visit the home pages. Before they can have a home page button on SalvoWEB businesses must sign up to the Salvo Code. All buttons link directly to a website. The file format can be a jpg, gif or png. No animations. Artwork can be supplied by customer or Salvo will prepare artwork.

    Single button - £600 inc VAT annually, or £50 inc VAT monthly
    button
    Size 80 pixels wide by 31 pixels high.

    Double button - £1,200 inc VAT annually, or £100 inc VAT monthly
    button
    Size 171 pixels wide by 31 pixels high.

    Triple button - £1,800 inc VAT annually, or £150 inc VAT monthly
    button
    Size 264 pixels wide by 31 pixels high.

    Quad button - £2,400 inc VAT annually, or £200 inc VAT monthly
    button
    Size 171 pixels wide by 80 pixels high.
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



    Inside Page Banners

    About inside page banners
    Inside page banners can be pre-designed and uploaded, or they can be created online using Salvo DIY banner creation software. The banners can be booked for any dates on any 'inside' 'For Sale' or 'Directory' page. The charge is based on the past 28 days popularity of the pages on which you wish your banner to appear. This charge will vary according to the number of visitors which have recently viewed SalvoWEB pages. Banners will click through to your website. Pre-designed banners must be 800px wide, 120px high, file format png jpg or gif, and not animated.

    How to create and place a banner
    Register as a new user, or login if you are already registered.
    On the 'Control Panel' click 'Banners' then 'Add new banner'
    Step 1 - Design your DIY banner using SalvoWEB's easy design form - choose size, text, colours
    OR upload a pre-designed banner
    Step 2 - Decide where on SalvoWEB you want your banner to appear. You will be informed of cost before making a commitment.
    Step 3 - Pay some money into your Salvo account (minimum £5)
    That's it. Your banner will now be live on SalvoWEB.

    Cost of a typical DIY banner based on page popularity
    A typical double size DIY banner is shown below:
    user created banner


    This DIY banner was placed on SalvoWEB 'For Sale' pages for Bedfordshire UK. The page popularity was 750 views in the previous 28 days, and the cost was 0.14p per day = £4.30 per month inc VAT. See the banner below:
    user created banner
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



    Inside page buttons

    About inside page buttons
    A DIY button can be created very simply online and is charged per clickthru. Each button links to a web page. See the pic above for a group of DIY buttons on the 'For Sale' pages of Bedfordshire. Each button is either local, regional, national or international.
    Build-a-buttons can be small or large. The cost per clickthru is the same for both.
    button     button
    Small buttons are 80 pixels wide by 31 pixels high (above left). Small buttons for Salvo Code businesses are 105px wide and include the crane logo (above right).
    button     button
    Large buttons are 172 pixels wide by 31 pixels high (above left). Large buttons for Salvo Code businesses are 197px wide and include the crane logo (above right).
    Local buttons - If the user is located in Bedfordshire, and the button is set to 'local', then the button would only appear on Bedfordshire pages.
    Regional buttons - If the button is set to 'regional', then it would appear in Bedfordshire and the surrounding counties. A clickthru in Bedfordshire would be charged at the 'local' rate. A clickthru in 'Buckinghamshire' would be charged at the 'regional' rate.
    National buttons - If a button is set to 'national' it will appear on all county pages throughout the UK. Clickthrus would be charged at the 'national' rate except for 'regional' clicks around Bedfordshire, or 'local' clicks inside Bedfordshire.
    International buttons - International buttons appear on pages outside the user's own country and can be localised to state or county level within that country. For example, a UK user can set a button to appear throughout the whole USA or just in California.

    How to create and place a button
    Register as a new user, or login if you are already registered.
    On the 'Control Panel' click 'Buttons' then 'Create a new button'
    Step 1 - Design your DIY button using SalvoWEB's easy design form - choose size, text, colours
    Step 2 - Decide where on SalvoWEB you want your button to appear
    Step 3 - Pay some money into your Salvo account (minimum £5)
    That's it! Your button will now be live on SalvoWEB.

    Clickthru charges for a typical DIY button
    The clickthru charge is identical for large or small buttons.
    Buttons can link to a business web site or to another page on SalvoWEB
    Charge per clickthru :
    Local 5p
    Regional 10p
    National 20p
    International 40p
    All above prices include VAT

    Payment online is by credit card or debit card via Paypal, or via user's own PayPal account, or an account top-up payment can be made by a phone call to Salvo. When the credit runs out your button will no longer be live on SalvoWEB but you will be emailed to ask if you wish to top up your funds.

    Clickthru stats
    Monthly clickthrus can be seen via the 'Clickthru graph' tab on the button control panel. Go to control panel, buttons, then choose 'View/Edit' a button, then click 'Clickthru graph' tab.
    clickthru stats
    Above is a typical button clickthru graph. Multiple clickthrus from one IP address in a single day will register as a single clickthru. Clickthrus from known search engines will not be charged. IP addresses of every clickthru are logged and can be seen by going to the 'Control Panel' and 'Your Account', choose a month, then choose 'Single' next to a day's button charges. This will give you a list showing each button clicked and the IP address of the clicker.
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



    eSalvo banner display ads

    Ads on eSalvo
    Display banner ads, such as the one below, may be placed in the weekly eSalvo newsletter.
    esalvo
    The cost is £90 for a run of 3 large size display banner ads (137px wide by 320px high png jpg gif), or £45 for a run of 3 small size ads (137px wide by 160px high).
    Series discounts: 6 less 10% - £172, 12 less 25% - £270, 24 less 35% - £351. Prices exclude UK VAT.

    A sample of an eSalvo newsletter can be seen at www.salvonews.com/eSalvo-3dec10.html.
    Contact Salvo. UK telephone 01225 422300 (Int tel +44 1225 422300) Updated 25jan13tk



    About SalvoWEB, SalvoNEWS and eSalvo
    SalvoWEB runs on three domains each with its own advertising opportunities- www.salvo.co.uk in the UK, www.salvo.us in the USA, and www.salvoweb.com covering Europe, Australia and the rest of the World. These domains each feature online marketplaces, dealer directories, classified ads, small buttons and large banners.

    SalvoNEWS at www.salvonews.com is a news website with topical stories themed around architectural salvage and reclaimed building materials which is written by Salvo staff and regular trade contributors. It also has a calendar of upcoming architectural salvage auctions, fairs and exhibitions of interest. SalvoNEWS carries occasional unpaid advertorial backing other forms of advertising such as the Auction package.

    is a news website with topical stories themed around architectural salvage and reclaimed building materials which is written by Salvo staff and regular trade contributors. It also has a calendar of upcoming architectural salvage auctions, fairs and exhibitions of interest. SalvoNEWS carries occasional unpaid advertorial backing other forms of advertising such as the Auction package. Entries on the SalvoNEWS Events Calendar are usually included as part of an advertiser's package on SalvoWEB but can be paid for separately for £30 plus vat per event.

    eSalvo is a weekly email newsletter which contains news stories, events, theft alerts, and a selection of classified ads and display ads. It carries display advertising

    The most popular of these is our main UK site www.salvo.co.uk

    What is eSalvo?
    eSalvo is a weekly newsletter comprising of a digest of SalvoNEWS stories, reader's comments, events calendar, a selection of the week's classified ads, and banner display ads. See a typical eSalvo in the graphic below.

    esalvo

    eSalvo is emailed out weekly to 4,650 opt-in subscribers (December 2012), and is also available online at SalvoNEWS.com, on Twitter @SalvoNEWS and linked to SalvoNEWS on Facebook. Each edition has a worldwide audience or around 10,000 readers including design professionals, journalists and DIYers, and the architectural salvage and garden antiques trade in the UK and abroad. Around 15 per cent of the weely subscribers are in the U.S.A.

    Visitor statistics
    Salvo maintains monthly statistics of visitors using a combination of Google Analytics and Webalizer. The stats show that for November 2009 salvoweb.com and salvo.co.uk received 241,000 visitors, while the new USA site salvo.us received 1,300 visitors.
    updated 6jan10tk

    UK and international advertising law
    Advertisements on SalvoWEB come in many forms submitted by many different types of user. Some ads are published on Salvo by private individuals wishing to buy something for their own use or sell surplus goods. Some ads are published by traders. Some ads are published by private individuals who have a weekend business, some ads are published by professionals acting as agents. SalvoWEB is viewed and used in 40 countries, although most users are UK-based.

    Every advertiser on SalvoWEB has to register, and agree to a simple declaration stating whether they are 'private' or not. Non-private ads are described in small brown type under each 'for sale' or 'wanted' ad, e.g. 'Antiques/Reclamation trade'.

    The UK Business Advertisement (Disclosure) Order 1977 requires all advertisements by people who seek to sell goods, in the course of a business, to make that fact clear. It is the responsibility of the advertiser to comply with this law.

    Many countries have similar laws to the UK one above, so we ask any advertiser in any country to make the same declaration as a UK advertiser. Salvo is not familiar with consumer and business law in each of the 40 countries in which users operate, but if any user would like more conditions attached to the new registration page please contact Salvo using the message box on most SalvoWEB pages.


    Value Added Tax
    Advertisements are subject to VAT in the UK. In Europe, VAT registered businesses who supply their VAT number to Salvo need not pay UK VAT.


    Contact Salvo
    Email :
    Telephone : Bath 01225 422300 (international +441225422300)
    Postal address: Salvo Llp, PO Box 4111, Bath BA1 0FL


    created 21oct04:rk; online 25oct04:rk; update 2apr06tk; update enhanced listings 7apr08tk; banners 1apr09tk; amended eSalvo ads and reg address 7dec10tk; amended tel 21mar12sm; various updates 6jul12tk; add tel numbers 25jan13tk